I believe that good business is built on good ideas. Whether it's digital or direct mail, branding or billboards, a good idea gets noticed, gets your message across and gets results. That's why I put one in everything I do. I've produced work for a diverse range of clients over many disciplines. I've helped launch companies, people and products, built brands and reputations, captured people's attention and pointed them in the right direction. I've even picked up a few awards along the way. All this experience helps me deliver the kind of creative solutions that resonate with the people they're supposed to. Undoubtedly a good idea.